blog_header

Helping Business Weather the Storm

The 2012 Linkin Park World Tour has engaged the services of Weather Decision Technologies®, Inc. (WDT)

by Daphne Thompson, on May 15, 2012 12:05:28 PM

NORMAN, OK, May 15, 2012 - The 2012 Linkin Park World Tour, has engaged the services of Weather Decision Technologies®, Inc. (WDT), Event Safety Alliance corporate sponsor, to provide event-specific meteorological data under its event venue safety model, WeatherOps. As an outsourced expert weather team designed to safeguard attendees, assets and artists, WeatherOps utilizes proprietary data assimilation and forecast generation to steer venue and production management during times of adverse weather.

The band's tour begins May 18th to celebrate the release of their much anticipated new album, "Living Things." During this tour, Linkin Park outdoor venues worldwide will be closely monitored for extraordinary weather events, employing WeatherOps exclusive color-coded system by which decisions regarding tour events, in relation to weather, will be made. In addition to adverse weather, production crews will receive daily updates regarding the forecast in the next tour stop, up to 7 days in advance.

"It's our belief that this technology will help to protect our artists, their fans and those involved with the safe execution of our shows." said Jim Digby, Linkin Park World Tour Manager. "Instant access to a Meteorologist who is in tune with our specific event, date, and time proves invaluable from a protection and a financial standpoint," said Digby.

WDT's WeatherOps team directly supports touring artists, venue managers and production companies, varying the information disseminated based on the specific need of each client. Forecasts and alerts are provided to the client via internet, SMS, mobile apps, mobile push alerts and direct phone access to a Meteorologist 24/7. WeatherOps boasts the highest resolution weather models in the industry, backed by a staff of 75, of which 35 hold Masters to PhD level credentials.

"This is an exciting opportunity for the WeatherOps portion of our business. High profile productions such as Linkin Park require a comprehensive alerting and forecast package and we're thrilled to have them onboard for their 2012 World Tour," said Mike Eilts, President & CEO of WDT.

About Linkin Park

Linkin Park is a Grammy-Award-winning, multi-platinum alternative rock band comprised of lead vocalist, Chester Bennington, drummer/percussionist, Rob Bourdon, guitarist Brad Delson, bassist Dave 'Phoenix' Farrell, DJ, programmer Joe Hahn and Mike Shinoda - lead vocals, keyboards, guitar. The band has sold over 50 million albums worldwide, and had four #1 albums on the Billboard 200. Linkin Park is the biggest band on Facebook - with over 40 million fans and counting, and has received over 850,000,000 YouTube views. In 2005, Linkin Park founded Music For Relief, a 501c3 non-profit organization that has raised over 5 million dollars for victims of natural disasters. The band is currently gearing up to release their fifth studio album, LIVING THINGS (Machine Shop Recordings / Warner Bros) on June 26, 2012. Rolling Stone magazine says, "The material is the bands most powerful since its megahit 2000 debut."

About the Event Safety Alliance (ESA)

A wide-ranging group of industry veterans came together to form the Event Safety Alliance. These individuals include staging and temporary structure manufacturers and engineers, event safety and security directors, artist production managers, private meteorological services, equipment manufacturers, industry safety training directors, event riggers, venue managers, industry standards writers, industry insurance professionals and industry attorneys. Organization website: eventsafetyalliance.org

About Weather Decision Technologies, Inc. (WDT)

Founded in 2000, Weather Decision Technologies has become a global leader in providing state-of-the-science weather detection, nowcasting, and forecasting systems and services to our partners and customers. WDT's iMap services provide dynamic, web-based and mobile interactive mapping solutions for the world's leading local media companies. WDT is headquartered in Norman, Oklahoma. Corporate websites: WDTinc.com, WeatherOps.com and WeatherForensics.com.

Topics:Company NewsEvent Safety

Comments